Bone Thugs n Harmony, Juicy J Rock Affiliate Ball During Affiliate Summit

1-SAH_6360.JPG

Last week, Affiliate Summit was held at the Marriott Marquis in New York City. Over 4,400 affiliates, publishers, merchants, networks and brands were in attendance. There were four session tracks, a newcomer program a Meet Market and a jam packed exhibit hall over the course of three days.

As is always the case, there were several parties during the conference; from small, intimate events like Clickbooth's CB Black event at which 100 VIPs mixed and mingled to the Affiliate Ball where over 2,000 people packed into the Copacabana to rock out with Bone Thugs n Harmony and Juicy J.

Along with the performers, iBallers and Society Invite ponied up for over 30 dancers who owed everyone with the booty shaking awesomeness. Check out some of the pictures from the event below or click here for the full album on Facebook where you can find and tag yourself and your friends.

more »

by Steve Hall    Aug-17-14    
Topic: Industry Events



Bone Thugs n Harmony, Juicy J Rock Affiliate Ball During Affiliate Summit

1-SAH_6360.JPG

Last week, Affiliate Summit was held at the Marriott Marquis in New York City. Over 4,400 affiliates, publishers, merchants, networks and brands were in attendance. There were four session tracks, a newcomer program a Meet Market and a jam packed exhibit hall over the course of three days.

As is always the case, there were several parties during the conference; from small, intimate events like Clickbooth's CB Black event at which 100 VIPs mixed and mingled to the Affiliate Ball where over 2,000 people packed into the Copacabana to rock out with Bone Thugs n Harmony and Juicy J.

Along with the performers, iBallers and Society Invite ponied up for over 30 dancers who owed everyone with the booty shaking awesomeness. Check out some of the pictures from the event below or click here for the full album on Facebook where you can find and tag yourself and your friends.

more »

by Steve Hall    Aug-17-14    
Topic: Industry Events



RESEARCH: How Ben & Jerry's, Hollister KPMG Won With Paid, Owned And Earned Media

converged_media_3.jpg

The old adage, "you get what you pay for" may no longer be true when it comes to traditional paid media investments. Effectiveness of traditional advertising and paid media - TV, newspaper, print - is on the decline, so marketers are choosing to push their dollars to social advertisements. In fact, 62% of marketers expect to increase their spending on Facebook marketing, along with other social media sites, over the next year.

more »

by Steve Hall    Aug-13-14    
Topic: Research



Enjoy what you've read? Subscribe to Adrants Daily and receive the daily contents of this site each day along with free whitepapers.

This Is The Weirdest Cracker Ad You Will Ever See

wasa_babies.jpg

Created by Strawberry Frog for Wasa Crispbread, we present to you, perhaps, the oddest cracker commercial you will ever see. And when we say odd, we don't mean bad. We just mean, well, odd.

more »

by Steve Hall    Aug- 8-14    
Topic: Strange



Promoter Forces Concert Goers to Watch This Guy Flip Out on Ecstacy Before Attending

edm_molly_6.jpg

Here's an interesting approach to festival promotion. Made Event, the promoters of electronic dance music concerts, including , Electric Zoo, has launched "Come To Life." The campaign encourages attendees to organically enjoy -- rather than with chemical enhancement -- the light show, the music and the energy of the crowds.

At the heart of the campaign is the message that concertgoers don't need to do drugs, particularly MDMA, (aka Molly or Ecstasy) to enjoy the festival.

more »

by Steve Hall    Aug- 8-14    
Topic: Cause



Check Out These Three Can't Miss Events During Affiliate Summit

whisper_ladies.jpg

Unless you've been living under a rock, you've heard of Clickbooth and their epic parties during ad:tech and Affiliate Summit. While continuing the tradition of the Affiliate Nation Mega Party, they are also thinking smaller with two limited capacity events during Affiliate Summit, held at the New York Marriott Marquis August 10-12. Here are the details on what they have planned for Affiliate Summit:

more »

by Steve Hall    Aug- 7-14    
Topic: Industry Events



This Penelope Cruz-Created Agent Provocateur Ad Has So Much Thong-Clad Ass And Bulging Breast You Will Need to Excuse Yourself to Release the Tension

agent_provocateur_2014_cruz.jpg

This is just what every man who is stuck in the desert wants, right? Not water. No way. That's boring. How about a bevy of bodacious babes shaking their booty in Agent Provocateur lingerie? Oh yea. That's way better, right?

Of course it is! After all, if you were stranded in the desert and given the choice of water or ten hot women barely dressed in bras and thongs sticking their impossibly bootylicious asses and bulging breasts in your face until you were about to explode all over the place, what would you choose?

more »

by Steve Hall    Aug- 7-14    
Topic: Racy



Without Admitting Its Products Were Ever Bad, Johnson's Touts Reformulated Baby Products

j_j_baby_origami.jpg

Without admitting the ingredients formaldehyde and 1,4-dioxane, present in 100 of its baby products, Johnson's Baby, which earlier this year began introducing reformulated products, is out with a delightfully fuzzy, feel good campaign touting the removal of those ingredients.

more »

by Steve Hall    Jul-30-14    
Topic: Brands



You Won't Believe What Happens to These...Oh Who Are We Kidding...Watch These Apartment Renters Get Scared Sh*tless In Prankvertising Stunt

rental_prank.png

Borrowing heavily from the Paranormal Activity and Saw movie franchises, Danish apartment rental company Lejebolig is out with a video which aims to reming people to use their common sense when renting.

Apparently, there are a lot of fake landlords ripping people off and that's what this prank film aims to bring to light.

In the video, unsuspecting renters are taken to an apartment previously occupied by the now dead father of the landlord. Once the landlord leaves to let the potential renters check the place out, we get pictures that move by themselves, Billy the Puppet from Saw rising his tricycle, swaying lamps, a radio that turns on by itself and all kinds of other haunted house events.

more »

by Steve Hall    Jul-29-14    
Topic: Guerilla



Paris Hilton is Back in New Carl's Jr. Ad!

paris-hilton-carls-jr-2014.jpg

Can you believe it's been 9 years since Paris Hilton washed that Bentley while eating a Carl's Jr. BBQ Burger? Well, she's back.

Hilton, 33, makes a cameo appearance in an ad featuring Sports Illustrated model Hannah Ferguson. As the black bikini-clad Ferguson washes a pickup truck -- seductively slathering soap all over herself just like Hilton did in the original -- Paris appears and says, "You missed a spot." So awesome.

It's all to promote the chain's new Texas BBQ Thickburger. But who cares about that. Not only do we have one hot chick selling us a hamburger; we have two!

more »

by Steve Hall    Jul-24-14    
Topic: Celebrity



This Nun Has A Dirty Little Habit

dirty_little_habit.jpeg

OK, now we've gone too far. Are we really to believe that a washing machine needs a cleaning product to clean it when, um, let's be honest, it cleans itself every time it runs because, oh, WE PUT DETERGENT IN EVERY TIME!

Anyway, that little bit of logic hasn't prevented Tide from introducing its Washing Machine Cleaner product. Nor has it prevented Saatchi & Saatchi New York from exponentially overdoing a "dirty little habit" joke.

Because if we only advertised what people actually needed, there wouldn't be enough business to keep all those agencies and holding companies in business.

more »

by Steve Hall    Jul-24-14    
Topic: Strange



Here's How to Best Serve Brand Advocates (And Haters) Who Have 'Occupied' Your Brand

occupy_everything.JPG

Welcome to the social era where­ your brand has officially been Occupied. The relationship between your image and your values is increasingly determined by your brand advocates. The future of your brand is subject to your community and its perceived values.

You once controlled who appears in advertisements, but the rise of social media and user-generated content means that followers and fans often determine your brand¹s image without your consent. When people go onto your social media pages, they see followers that chose you, not the models and celebrities you selected. People also imagine that your social followers reflect the values of your brand.

So who belongs to your brand tribe? How do you guide the values of this community?

more »

by Steve Hall    Jul-24-14    
Topic: Opinion



STUDY: Top Ten Clickable Native Advertising Topics for the First Half of 2014

hayden_p.jpg

Native advertising pioneer MGID identified the top-ten Internet content trends for the first half of 2014 today, having aggregated engagement and virility from millions of visitors to more than 3,000 entertainment, lifestyle and sports websites. Flash games topped the list as the type of content that had the best "click factor" among the visitors of the MGID network thus far in 2014

more »

by Steve Hall    Jul-23-14    
Topic: Research



« Previous | Next »






Featured FREE Resource: